Is This You?
- “I have no time to make content”
- “I hate making the lip sync videos”
- “My competitor is killing it on social media but their work isn’t even half as good as mine!”
- “I made some dancing videos in the OR before but they didn’t get any tractions”
- “I really want to grow my social media but I don’t know how to make video content”
- “I’ve been thinking about trying out video content but I’m afraid to come off as unprofessional or cringe”
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“61% of Americans want their doctors to have an established personal brand, and 59% want their employers to also have an established personal brand”
Problem (Hook)
Marketing for Plastic surgeons, dermatologists and cosmetic dentists is at a pivotal moment where it’s shifting away from the traditional billboards and diving head first into the content marketing era, especially with short-form videos and personal brand building. The good old before and after photos don’t do the trick anymore, your audience wants to know who you are, how your practice looks, who’ll be greeting them at the office for consultation - everything. Patients these days are becoming more educated and more picky when it comes to choosing their cosmetic doctors. They’ll check your website, instagram, tiktok, and YouTube before even thinking about booking a consultation with you. According to XYZ(need to find the source) 61% of Americans want their doctors to have an established personal brand and 59% want their employer to also have an established brand. In other words, in order to have a successful practice, you’ll need authentic personal branding not just to attract the right patients but also top talents/employees to bring your practice to the next level. And remember the percentage is only going to go up as social media is taking over the world. So if you still think social media is just for young kids like Gen Z or just for fun, think again. But don’t take too long, cause every day wasted not making content and building your brand is another day wasted not leveraging your uniqueness to get more patients.
Introduce Vehicle + why it’s the best solutions 👋
The top 3 social media platforms, Youtube, Tiktok and IG, are all prioritizing short-form video. Youtube has 1.5 billion monthly Youtube Shorts viewers watching 30 billion Shorts clips PER DAY.
Tiktok is reaching 1.5 billion+ monthly in Q4 2022
Instagram Reels makes up 25% of time spent on the platform.
We’re going to build your celebrity personal brand via our [signature 5-step process]
Step 1
Personalization
Step 2
Ideation
Step 3
Sampling
Step 4
Implementation
Step 5
Elevation
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what’s waiting for you Inside?
- Growth in your social media
- New inquiries organically via social media
- Clarity on your own branding
- Content that aligns with your brand
- Never run out of content to post
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