A business built on freedom. That’s our vision for you.
Our whole goal at The Profit Co. is to come alongside you to build a business that gives you the freedom and flexibility to make an impact—changing your legacy and building wealth.
We aim to partner with clients to show them how to work smarter, not harder. The strategic financial solutions we offer will not only help support your business goals, but also help make the life you’re dreaming of a reality, too.

Success means more than simply making a profit
We understand that a successful business looks different to everyone. Some of us want more customers or higher revenue, while others are looking to create an online movement or make an impact that will be remembered for years to come.
To a lot of business owners, more time is a profound measure of success. More time to spend with kids. More time to travel. More time to pursue goals that can’t be achieved while sitting behind a desk.
We’re committed to giving you that time and helping you be financially successful in the process. In fact, it’s what we do best.
Being financially successful starts with being profitable.
Here’s the deal: Businesses fail all the time because of preventable financial issues
Our team’s main goal is to help online entrepreneurs make strategic decisions about their business’s finances so this doesn’t happen.
We believe in you wholeheartedly, and know you’re really good at what you do. But even the most seasoned business owners sometimes need a helping hand when it comes to handling their finances.
Many business owners hold out until it’s too late to dig themselves out of a hole or get help with the money side of their business. We’ve seen it happen time and time again. You, the business owner, have probably thought, the harder I work, the more money I will bring in and the more money I bring in, the more profitable my business will be. Sadly, that’s not always the case.
A rock solid financial foundation is the key to running and scaling a sustainable business. And you deserve someone who’s in your corner helping you make the strategic financial decisions your business needs to grow, on your terms.

Here at The Profit Co. we’ve helped hundreds of online entrepreneurs like you build a solid financial foundation so they can:
Attain powerful, predictable profits and gain true freedom.
Never worry about an unexpected tax bill and ensure funds are available.
See an ROI on all expenses and investments the company is making.
Make use of a money management system that ensures every move is part of a plan.
Build a sustainable business, one that’s also profitable.
Get back to doing what they love.
Go on more vacations, give back to the community, and serve clients on a deeper level.
Allow me to introduce myself
Hi! I’m Jenni, founder of The Profit Co. I’m your blue jean-loving CPA who enjoys all things business and personal development.
I always knew I would be an entrepreneur, but never really knew what that would look like. The funny thing is, my entrepreneurial journey started with a “hobby” of making party invitations and then grew into being a number-crunching tax preparer … but there was still more to come.
This is where I found my true passion, the thing that gave me the most energy—being a virtual CFO and financial coach, and The Profit Co. was born.
I wanted to use my background in numbers and love for all things business and combine that with helping entrepreneurs, just like myself, grow their businesses. I knew that a solid financial foundation had always been the backbone of my own business, and that’s what I want for you, too.
I am a big believer that your business should be the vehicle to help achieve your life goals & that time is just as much a part of the picture as profit. Because spending time with my family is my top priority.
I wanted to partner with online entrepreneurs to help them be successful. Show them that finances don’t have to be overwhelming. And emphasize that having a handle on your business numbers isn’t just important during tax season.
I want to make your business profitable. Giving you the freedom to do what you want, when you want.
Whatever “freedom” looks like to you—spending more time with your kids, jetting off on that dream vacation, or not having to work on the weekends—we’re here to help you achieve it.
Let’s begin with increasing your bottom line. You ready?
IβM ALL IN! LETβS DO IT!
Profit Co. Team

Jenni brings many years of professional experience, with a particular knack for sales, business development, accounting, and taxes. She graduated with a Master’s of Accounting from Liberty University.
Obsessed with all things business and personal development, you’ll often find her on a run, headphones in, fully absorbed in a podcast.
Jenni is a big lover of fall, college football, french fries with honey mustard, and, of course, her husband and two kiddos.
Jenni Fox
CPA, Founder of The Profit Co.

Lindsay has held many positions in business and operation management. She’s a graduate of Clemson University.
When Lindsay’s not in the office, you’ll usually find her spending time with her husband and three kids, or running from the soccer field to a basketball court.
Lindsay loves a good run but is also the queen of making delicious sweets. Fun fact, she is Jenni’s oldest sister.
Lindsay Stewart
Accountant & Client Success Manager
All The Tools You Need To Build A Successful Online Business
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